Noam Almosnino

Principal Designer at Automattic.
Previously Adobe, startup founder.

Automattic for Agencies

Principal Designer

I designed Automattic for Agencies from 0 to 1, a platform that gives WordPress agencies one place to manage client sites, earn revenue, and access the full Automattic ecosystem. I own the product surface today: dashboard, IA, and design system. 7,000 agencies in year one.

A4A logo

A4A card component at half width

A4A navigation at half width

A4A dashboard showing sidebar navigation and site management view

A4A Clients section showing the Sites list view

A4A individual site management detail view

Agencies Brand System

Principal Designer

I designed the brand system and marketing site for Automattic for Agencies alongside Team 51. From guidelines and visual language to a hi-fi coded prototype I built with Figma MCP and Claude Code to set the direction for launch.

A4A marketing site bento grid layout

A4A marketing site bento grid layout

A4A marketing site bento grid layout

WPUI Lab

Principal Designer

I built a design editor that renders real WordPress React components. Drop a Button on the canvas and it’s the actual component, same props, same rendering. Describe what you want and an AI agent builds it with those same components. The developer gets JSX, already written. It sparked a working group at Automattic around AI in the design process and is shaping how the company thinks about its own tooling. GitHub.

VRSO

Solo

Vrso is a moodboard app for iOS I designed and built end-to-end with Claude Code. Pick your images and it arranges them in considered, aesthetic layouts. Adjust colors, filters, and dimensions to quickly make something worth sharing. Designed for iOS 26, with Liquid Glass throughout. Launching soon.